An interior space model that supports level 5 autonomous cars. This space is designed to support different types of services from business to entertainment with a fully flexible seat arrangement and an array of necessary functions. Service value is increased through the stimulation of all senses in response to occupant behavior and circumstances.
＊MOOX : A combination of the words Mobile & Box denoting a private space that can be utilized freely while in motion
＊Abbreviation for “Mobility as a Service” (new concept of “movement” that captures and seamlessly connects mobility into one service with the application of ICT to migrate traffic to the cloud and the use of all means of transport as an alternative to the private car)
At the exhibition site, visitors will have an opportunity to actually try out MOOX and experience an interactive VR* drive date with animated characters. When you put on the VR goggles, animated character guides will appear next to you and accompany you on your drive, delivering an entertainment space that offers a sensation removed from reality where you can enjoy different times and seasons as you talk with the characters. MOOX sustains the excitement of the occupants by stimulating each of the five senses linked to each VR scene during the drive. The content in the second half of the VR drive changes as the degree of interest of the occupants is assessed for each scene. After the test drive experience, you will be shown the analyzed results of your degree of interest and be presented with a photo of the scene that was most exciting for you.
＊Abbreviation for “virtual reality” (technology that artificially creates an environment to stimulate human sensory organs and offer a substantial feeling of reality, although is not real).
A company Creating autonomous driving systems
A company Developing entertainment content using map data and AR information
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